What is the labour priority for business events?

• A. Reducing staff training
• B. Outsourcing all roles
• C. Attracting a diverse, creative talent remains a priority, as does optimising staff retention
• D. Hiring only from one city

Answer: (C)

The best approach focuses on attracting a diverse, creative talent pool and optimizing staff retention. In business events, teams succeed when they bring in varied perspectives and skill sets, which fuels innovation and the ability to design and run different kinds of experiences for different clients. Keeping experienced staff longer reduces turnover costs and builds deeper brand knowledge and event familiarity, leading to more consistent, high-quality delivery across projects. Training remains important, but the priority is to create a talent base that is diverse, adaptable, and stable. Options that push to cut training, outsource everything, or hire only from one city would limit capability, control, and access to the broad range of skills events require.